Social Media – gurus, lingo and spin

17 October, 2009

I love Boing Boing because they find things like this. As someone who works in publishing controlling ’social media’ myself, I find the following a little too close to reality for comfort. Nevertheless, it’s hilarious. The following is an extract from the Shouts and Murmurs section of the New Yorker, entitled “Subject: Our Marketing Plan“:

“To start: Do you blog? If not, get in touch with Kris and Christopher from our online department, although at this point I think only Christopher is left. I’ll be out of the office from tomorrow until Monday, but when I get back I’ll ask him if he spoke to you. We use CopyBuoy via Hoster Broaster, because it streams really easily into a Plaxo/LinkedIn yak-fest meld. When you register, click “Endless,” and under “Contacts” just list everyone you’ve ever met. It would be great if you could post at least six hundred words every day until further notice.

If you already have a blog, make sure you spray-feed your URL in niblets open-face to the skein. We like Reddit bites (they’re better than Delicious), because they max out the wiki snarls of RSS feeds, which means less jamming at the Google scaffold. Then just Digg your uploads in a viral spiral to your social networks via an FB/MS interlink torrent. You may have gotten the blast e-mail from Jason Zepp, your acquiring editor, saying that people who do this sort of thing will go to Hell, but just ignore it.”

For the full article head over to the New Yorker.

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